Kensington Tours Catalogue
Creative Direction / Editorial Design
The previous brochure did not capture the premium private-guided experience you have when travelling with Kensington Tours. My goal was to reimagine how we showcased travel to our audience.
I focused on the use of space and image selection. Photography was essential in setting the stage of what your holiday could be when travelling with Kensington Tours. I chose each photo with the idea that it was shot with the same lens on the same day. I wanted the viewer to experience the possibility that each image could be apart of their holiday memories. Turning the page into Italy, the images are so vivid that you can almost feel the sun of Rome on your skin, tasting the sweet limoncello.
For the cover treatment, I went with a soft touch finish contrasting the logo and title with a UV coat to emphasise the luxury experience of the brand.
This brochure was a labour of love for me.